3. What is the Best Way to Keep Bread Fresh?

Ideally, bread should be stored at room temperature.

Wrapped bread:
* Sliced and wrapped bread should always be kept in its wrapper. The ‘best before’ date will be displayed on the quick lock or wrapper.
* Bread is best stored in its original packaging, tightly closed with a quick lock or twist tie. Stored this way, most bread will keep fresh for a few days at room temperature. In warm humid areas, where mold growth is a problem, it may be best to freeze the bread and defrost slices as needed.
* Wrapped bread may be kept in a freezer for up to three months.
Refrigerator:
Avoid storing bread in a refrigerator. The average temperature of most domestic refrigerators is about 5°C. This is the temperature at which bread stales most quickly. One day in the refrigerator is equivalent to three days at room temperature.

Freezer:
The freezer is the ideal place to store bread for keeping beyond its ‘best before’ date.
Wrapped bread will keep for up to three months in the freezer. Defrosting a loaf at room temperature can take a few hours.
Source: the Federation of Bakers
http://www.bakersfederation.org.uk